SnapShop Retailer Directory Search

You are here: Home | Blog | Driving Us Crazy

SnapShop Blog

Driving Us Crazy

 

Posted At: 15 July 2008 10:22 AM
Related Categories: Retail, Retail Property, Town & Shopping Centre Management

 

In the same way that more rats have been “spotted” since fortnightly bin collections were introduced, trips to out of town shopping centres are allegedly declining since petrol prices started rocketing.  It’s always much more newsworthy to hang your story on something that’s already making headlines.

Yes, petrol (and, even more so, diesel) is increasing in price at a disturbingly fast rate and yes, Jo Bloggs may well be giving serious consideration to whether her journey is necessary, but is this really impacting on out of town retail centres?  Isn’t it more to do with the fact that we have less time to ourselves and better ways to use it?  Being time-poor is a much surer way of focussing our minds to get what we need in the most economical way, than actually being cash-poor.

A more substantive point is that the FootFall figures over a number of years have shown no correlation with retail sales; so why are we getting so excited about a drop in pedestrian flow?  And is the drop of any major proportions, or just one in an ocean?  Despite John Lewis recording a decline in weekly sales figures at out of town stores, House of Fraser has reported sales in regional centres were up more than the rest of their estate.  Selective reporting of this information has focussed the attention on only one side of the story.

It should also be noted that commentators refer to “out of town” retailing but all the evidence is drawn from regional shopping centres.  Most out-of-town retailing is in relatively local retail parks.  These are not generally covered by Experian et al.  Referring to regional shopping centres as out-of-town is merely muddying the water and adding to confusion.

It seems highly dubious to be stating that people are abandoning their cars anyway – the school run is certainly still alive and well!  According to the RAC’s annual report on motoring (2008)*, stress and fuel prices are not yet pushing motorists off the road. Nine in 10 motorists say Britain remains a car dependent society (92%). Over half (51%) expect gridlock in the next 20 years, while 73% of motorists say they would find it very difficult to adjust their current lifestyles to being without a car.  Astonishingly, one in 10 drivers admit they now never walk anywhere!

So don’t abandon your plans to expand your store portfolio in out of town centres just yet!  FSP can help you see the light in this gloomy tunnel.

* http://files.the-group.net/library/aviva/client_upload/File/RAC_Report_on_Motoring_2008.pdf

Comments Comments (0) Twitter Twitter


Comments...

There are no comments for this entry.



Add a Comment:

Please Note: Comment moderation is enabled. Your comment will not appear until approved. Although we ask for your email address for verification purposes, only the name you enter will show against your comment.

 
Name *
Email Address *  
Website
Comments *
 
 
 
The opinions expressed herein are the personal opinion of the author and are not intended as statements of fact and do not represent the view of SnapShop or Pragma in any way.

Subscribe

Enter your email address below
to receive SnapShop blogs
straight to your inbox.
 

Blog Roll:

Hurlbut & Associates
Insight-Driven Retail Blog
James Hall, Telegraph
Marketing Cloud Blog
Retail Consultancy Blog
Retail Contrarian
Retail Technology Blog
Retail Week Comment
Spotlight on German Retail

Archives By Category:

Administrations (71)
And Finally (22)
Christmas (5)
Co-operative Retail (1)
Environmental (6)
E-tailing (13)
Finance & Investment Management (3)
FSP News (4)
Future of Retailing (24)
General (63)
Jane Norman (1)
Media (4)
Retail (137)
Retail Marketing (3)
Retail Property (12)
Retail Statistics (40)
Retail Suppliers (8)
Retailer At Risk (6)
Retailers (193)
SnapShop Developments (3)
Social Commentary (34)
Store Closures (22)
Town & Shopping Centre Management (14)
Womenswear Retailer (3)

Recent Entries:

Retailer View - Weird Fish
Retailer View - Monki
Retailer View - Boden
Retailer View - The Entertainer
Retail Update - November 2018

Recent Comments:

Retail Spotlight – The changing face of leisure
Really interesting sector changes you've highlighted. We have also noticed a sharp rise in the 24 ho... more
Cost of Cash Set to Rise
We have seen growing investment amongst retail clients wanting to get ahead of this trend. it will ... more
And Finally - Surreal
Does my app look big in this, hehe, got to try the Ann Summe... more
Who's next?
Thanks Dave. Sports Direct International has very strong leadership and its accounts have been recor... more
Who's next?
Interesting stuff, it doesn't look like long before they will go under. Any ideas on why sports dire... more
Twitter LinkedIn
Privacy PolicyTerms of Use

Our website uses cookies. Cookies enable us to provide the best experience possible and help us understand how customers use our website.
Our site won't work without them. By continuing to use our website you accept our use of cookies. Find out more about cookies. ×