SnapShop Retailer Directory Search

You are here: Home | Blog | It'll be a healthy Halloween for many UK retailers

SnapShop Blog

It'll be a healthy Halloween for many UK retailers


Posted At: 29 October 2008 11:59 AM
Related Categories: General


The holiday season will soon be upon us and no, I’m not talking about Christmas! This Friday is Halloween of course.


Originating from combination of Gaelic and Pagen celebrations, Halloween is now more commonly known for the meaningless joviality surrounding it than for the spiritual connections the night once held.

For the kids, it’s a night of trick-or-treating, for the elderly it’s a time to close the curtains and pretend to be out, and for the under 30’s, it is, predictably, an excuse to get drunk. And all of these things mean good news for the economy (or at the very least for our national happiness levels).

The current poll running on shows that 21% of respondents think Halloween is important to their business. I was confused about this, wondering which retailers would benefit from our pathetic attempt at a spooky celebration; lets face it, compared to Americans, who spent around £2 billion on the festival last year, our interest just doesn’t match up. Until now. It seems that, along with a raft of other American imports, the British have begun to more widely embrace traditions such as trick or treating and jack-o-lantern carving, and retailing during Halloween is booming as a result.


In 2001, British spend on Halloween stood at just £12m. 7 years later, numbers are forecast to reach triple figures and major retailers are standing up and taking note.


Asda and Woolworths have severely ramped up their Halloween offerings (Asda are currently selling lifesize robotic zombie statues for sale at approx £70 that are awesome), and both are running special themed advertisements. Greeting card retailer Birthdays has taken it one step further by launching special Halloween stores across approximately 18 sites in the UK, and savvy Tesco - having spotted a gap in the market - are offering glow in the dark roses for couples wanting to add a more romantic twist to the night.


Halloween is probably my favourite time of the year after Bonfire Night, never having been one for Christmas or any of the other religious festivals, so I’m quite happy to spend some cash on an outfit or two and forget the downturn doom for a while.


Some mostly non-retail related Halloween facts for you:

·         About 99% of pumpkins marketed domestically are used as Jack O'Lanterns at Halloween.

·         It is believed that the Irish began the tradition of Trick or Treating. In preparation for All Hallow's Eve, Irish townsfolk would visit neighbors and ask for contributions of food for a feast in the town

·         The average American will spend approximately $24 on a costume, $20 on candy, $18 on decorations and $3 on greeting cards this year, totalling a $65 spend per head

·         Compared with 2007, adult retailers have noticed an explosion in the number of Halloween related goods being sold this year.

·         And finally…the days immediately following Halloween are among the busiest of the year for orthodontists as they add emergency appointments to their schedules and repair braces damaged when patients indulge in inappropriate treats.

Comments Comments (0) Twitter Twitter


There are no comments for this entry.

Add a Comment:

Please Note: Comment moderation is enabled. Your comment will not appear until approved. Although we ask for your email address for verification purposes, only the name you enter will show against your comment.

Name *
Email Address *  
Comments *
The opinions expressed herein are the personal opinion of the author and are not intended as statements of fact and do not represent the view of SnapShop or Pragma in any way.


Enter your email address below
to receive SnapShop blogs
straight to your inbox.

Blog Roll:

Hurlbut & Associates
Insight-Driven Retail Blog
James Hall, Telegraph
Marketing Cloud Blog
Retail Consultancy Blog
Retail Contrarian
Retail Technology Blog
Retail Week Comment
Spotlight on German Retail

Archives By Category:

Administrations (71)
And Finally (22)
Christmas (5)
Co-operative Retail (1)
Environmental (6)
E-tailing (13)
Finance & Investment Management (3)
FSP News (4)
Future of Retailing (24)
General (63)
Jane Norman (1)
Media (4)
Retail (137)
Retail Marketing (3)
Retail Property (12)
Retail Statistics (40)
Retail Suppliers (8)
Retailer At Risk (6)
Retailers (193)
SnapShop Developments (3)
Social Commentary (34)
Store Closures (22)
Town & Shopping Centre Management (14)
Womenswear Retailer (3)

Recent Entries:

Retailer View - Weird Fish
Retailer View - Monki
Retailer View - Boden
Retailer View - The Entertainer
Retail Update - November 2018

Recent Comments:

Retail Spotlight – The changing face of leisure
Really interesting sector changes you've highlighted. We have also noticed a sharp rise in the 24 ho... more
Cost of Cash Set to Rise
We have seen growing investment amongst retail clients wanting to get ahead of this trend. it will ... more
And Finally - Surreal
Does my app look big in this, hehe, got to try the Ann Summe... more
Who's next?
Thanks Dave. Sports Direct International has very strong leadership and its accounts have been recor... more
Who's next?
Interesting stuff, it doesn't look like long before they will go under. Any ideas on why sports dire... more
Twitter LinkedIn
Privacy PolicyTerms of Use

Our website uses cookies. Cookies enable us to provide the best experience possible and help us understand how customers use our website.
Our site won't work without them. By continuing to use our website you accept our use of cookies. Find out more about cookies. ×