| View more details on this retailer : Debenhams |
| | | | 15/03/2012 | Drapers, Anna Richardson Taylor - Debenhams supplies team GB Hockey formalwear | | | | | Debenhams supplies team GB Hockey formalwear | | | | | Debenhams has become the official formalwear supplier for Great Britain Hockey’s men and women’s teams, providing outfits for all their formal engagements until 2015, reported Drapers today.
The retailer has supplied outfits to the 79 male and female team members and coaching staff, who will wear them to formal events, such as the Sultan Azlan Shah tournament in Malaysia in May and the Great Britain Hockey Olympic gala send-off dinner in July.
Debenhams struck the partnership following market research that found hockey resonated strongly with its customers, as the sport was played in most schools in the UK and had the most equal gender split of any sport.
The partnership 'fits well into Debenhams’ business strategy', said a Debenhams spokesperson.
All items are available to buy, with price points ranging from £9.50-£85. |
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