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And Finally - Surreal

 

Posted At: 19 September 2012 17:21 PM
Related Categories: And Finally, Retailers

 

We have learnt on SnapShop this month that Ann Summers has launched a reality app to enable customers to virtually try on underwear.

Having tagged along with the FSP crew to BCSC last week, the SnapShop team is fully aware that the evolution of Shopping and Town Centres is heading towards greater emphasis on leisure and F&B, but how about this; a whole host of entertainment doing virtually anything – trying on clothes, creating hairstyles, adding the perfect body double to your own head. And then how about virtually spending a fortune, whilst not touching your bank account? The opportunities are endless, but let’s hope Ann Summers goes no further with augmenting reality – some things are best left to the imagination!
 

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Comments...

Does my app look big in this, hehe, got to try the Ann Summers app.




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The opinions expressed herein are the personal opinion of the author and are not intended as statements of fact and do not represent the view of SnapShop or Pragma in any way.

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